Acceleration is a physics concept that has been used to describe trends in business, social media etc. The Hebrew word is תְּאוּצָה (te-oo-TSAH), a noun form of לְהָאִיץ (le-hah-EETS), to accelerate – a הפעיל (heef-EEL) verb.
 
Say a product or an idea is catching on, starting to pick up speed. In Hebrew, we’d say, הָרַעֲיוֹן מַתְחִיל לִתְפּוֹס תְּאוּצָה (hah-rah-ah-YOHN maht-KHEEL leet-POHS te-oo-TSAH) – The idea is starting to catch acceleration.

 

Registration for our classes מתחיל לתפוס תאוצה…
This Sunday is the deadline for early registration, to save NIS 200 on your course starting January 9. Our courses are offered in JerusalemRaanana and online.
 
See you in class.
 
And in the meantime, שבת שלום וסוף שבוע נעים – Shabbat Shalom, and good weekend, and happy holidays for those celebrating this weekend.
 
Ami and the Team